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Those Crazy Liberals, Warren Buffett and Ronald Reagan

October 04, 2011 7:21 am ET

After Warren Buffett said on air last week that he does, in fact, support the Buffett Rule, right-wing pundits and Republican politicians distorted his words to claim that he disagrees with the Buffett Rule. Meanwhile, they're attacking the ordinary Americans occupying Wall Street -- and ignoring Ronald Reagan


PUT THEM ON DEFENSE


The Claim:
"Obama is wrong - even Warren Buffett disagrees with the Buffett Rule."


The Real Story:

  • The truth is Warren Buffett said he agrees that millionaires shouldn't pay lower taxes than middle-class Americans and he's happy the President named the Buffett Rule after him.


The Message That's Working:

  • The Buffett Rule is simple. No middle-class family should pay higher taxes than any millionaire. President Reagan got it. President Obama gets it. Americans get it. It's time for Republican millionaires in Congress to get it, too.
  • America was founded as a country where we reward hard work more than how much money anyone's family has. 
  • As Warren Buffett tells it, the only "class warfare" in America is being waged by his class - and they're winning.


Why Now:


WHAT YOU NEED TO KNOW


GO ON OFFENSE


On whose side they're on:
Tax Cuts for Millionaires But Not the Middle Class

On their motives: Republican Political Strategy vs. Jobs

On bringing it back to jobs: How Not to Create Jobs

We develop messaging by aggregating, analyzing and distilling polling, tested messaging, and expert recommendations, and monitoring the media to identify what is and isn't working. See here for some of the experts and organizations we draw on.


 


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